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IRI to Present at ARF Regional Conference, The Untethered Shopper
By: Business Wire
Jul. 17, 2017 10:00 AM
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC health care organizations, retailers, financial services and media companies grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market-leading growth. A confluence of major external events — a revolution in consumer buying, big data coming into its own, advanced analytics and automated consumer activation — is leading to a seismic shift in drivers of success in all industries. IRI enables manufacturers and retailers to take advantage of today’s advanced technology to create new levels of personalization that lead to accelerated, sustained growth. More information is available at http://www.iriworldwide.com/.
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