Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
SYS-CON.TV
Today's Top SOA Links


Openwave Mobility and Optimus of Portugal Evaluate Solution for Innovative Content Promotion to Targeted Subscribers

Openwave Mobility, a software innovator enabling operators to manage and monetize growth in mobile video and web traffic, and Portuguese service provider, Optimus Telecomunicações, S.A. today announced their intention to evaluate in live conditions a content promotion solution enabled by a clientless browser toolbar, the PPI Toolbar. PPI Toolbar is part of Openwave Mobility’s Promotion and Pricing Innovation (PPI) solution. PPI leverages advanced policy control and charging (PCC), and policy engagement with end users to enable carriers to develop innovative mobile data product offerings and promotions to targeted subscriber segments. PPI Toolbar takes the user experience to the next level by delivering relevant operator price plans, customer care links and third party promotions and advertising.

As mobile subscribers are looking for content that is pertinent to their preferences, profile and location, mobile developers are looking for ways to deliver this content quickly across multiple device types and operating systems. PPI Toolbar provides an intuitive value-added services (VAS) platform to bridge the gap between third-party developers and subscribers and enables immediate monetization by operators.

PPI Toolbar can provide Optimus with the capability to engage their subscriber base with tailored applications and differentiated services, driving monetization of mobile data traffic. The complete Openwave PPI would allow Optimus, if they choose, to offer cloud-based services of third-party publishers and developers directly to subscribers, effectively turning PPI Toolbar into a marketplace that can be accessed directly within any HTML5 browser without interrupting the browsing experience.

“By harnessing the capabilities of HTML5, Optimus can overcome device and OS fragmentation as well as support delivery of new and more powerful mobile content,” said John Giere, President and CEO, Openwave Mobility. “Using valuable network data as a foundation, PPI Toolbar empowers operators to engage with end users in real time and enhance end user experiences.”

“We want to offer a rich end user engagement, leading to better overall experience for our customers,” said David Ferreira Alves, CMO Optimus Telecomunicações. “We believe that PPI Toolbar has the potential to help us on this objective.”

For more information about Promotion and Pricing Innovation, visit: http://owmobility.com/promotion-pricing.

About Openwave Mobility

Openwave Mobility empowers mobile operators to manage and monetize the growth in mobile video and web traffic. By analyzing the data network and individual subscriber habits, it reduces congestion exactly where it appears while creating new revenues through personalized data plans. The company operates within the policy control and charging space, with solutions including Mobile Video Optimization, Mobile Data Charging, Subscriber Data Management and Mobile Analytics.

Openwave Mobility delivers over 40 billion transactions daily and over half a billion subscribers worldwide use data services powered by its solutions. The company’s global customer base consists of over 40 of the largest communication service providers including AT&T, Du, KDDI, T-Mobile, Telefonica, Telstra, Virgin Mobile & Vodafone. Openwave Mobility is owned by Marlin Equity Partners, a leading investment firm with over a billion dollars of capital under management that has publicly committed to building the company through expanded investment in R&D. The company has built a robust portfolio of Intellectual Property, which is growing month by month.

Openwave Mobility and the Openwave Mobility logo are trademarks of Openwave Mobility Inc. All other trademarks are the properties of their respective owners.

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Web 2.0 Latest News
General Electric (GE) has been a household name for more than a century, thanks in large part to its role in making households easier to run. Starting with the light bulb invented by its founder, Thomas Edison, GE has been selling devices (“things”) to consumers throughout its 122-year...
It's time to condense all I've seen, heard, and learned about the IoT into a fun, easy-to-remember guide. Without further ado, here are Five (5) Things About the Internet of Things: 1. It's the end-state of Moore's Law. It's easy enough to debunk the IoT as “nothing new.” After all,...
The key to securing your mobility is to understand how it is being used in your environment and what is potentially at risk. Taking stock of the mobile devices, applications and traffic in your network is critical to identifying how your data and resources are potentially vulnerable. ...
This time of year, the waiver wire is open more than outlook, and in those offices, fantasy football is the great unifier. Log data could revolutionize the way you manage your team... Log data is a powerful resource being overlooked by businesses. The value that may be hidden in the d...
I'll be heading to Southeast Asia immediately following our upcoming @CloudExpo @ThingsExpo in Santa Clara. I'll rekindle some previous business relationships I had when I lived in the region in 2009-2012. I'll also investigate new ways to bring the messages of socio-economic growth th...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021




SYS-CON Featured Whitepapers
ADS BY GOOGLE