Comments
yourfanat wrote: I am using another tool for Oracle developers - dbForge Studio for Oracle. This IDE has lots of usefull features, among them: oracle designer, code competion and formatter, query builder, debugger, profiler, erxport/import, reports and many others. The latest version supports Oracle 12C. More information here.

2008 West
DIAMOND SPONSOR:
Data Direct
SOA, WOA and Cloud Computing: The New Frontier for Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
GOLD SPONSORS:
Appsense
User Environment Management – The Third Layer of the Desktop
Cordys
Cloud Computing for Business Agility
EMC
CMIS: A Multi-Vendor Proposal for a Service-Based Content Management Interoperability Standard
Freedom OSS
Practical SOA” Max Yankelevich
Intel
Architecting an Enterprise Service Router (ESR) – A Cost-Effective Way to Scale SOA Across the Enterprise
Sensedia
Return on Assests: Bringing Visibility to your SOA Strategy
Symantec
Managing Hybrid Endpoint Environments
VMWare
Game-Changing Technology for Enterprise Clouds and Applications
Click For 2008 West
Event Webcasts

2008 West
PLATINUM SPONSORS:
Appcelerator
Get ‘Rich’ Quick: Rapid Prototyping for RIA with ZERO Server Code
Keynote Systems
Designing for and Managing Performance in the New Frontier of Rich Internet Applications
GOLD SPONSORS:
ICEsoft
How Can AJAX Improve Homeland Security?
Isomorphic
Beyond Widgets: What a RIA Platform Should Offer
Oracle
REAs: Rich Enterprise Applications
Click For 2008 Event Webcasts
SYS-CON.TV
Today's Top SOA Links


Sense Networks Reveals the Most Romantic Mobile Cities

Sense Networks, the leader in delivering mobile ads based on mobile location and behavioral targeting data, in conjunction with xAd, the leader in targeting mobile ads based on location signal and search context, today revealed the most romantic US cities, based on mobile shopping behavior and user search data. Cupid has been busy in Houston, Texas this year, with the city leading the pack as the most romantic city, overall. Chicago and New York residents should anticipate a lot of romantic gifts and candlelit dinners this week as well, with these cities ranking as the second and third Most Romantic Mobile Cities overall.

Sense Networks and xAd analyzed their databases to find a view of romantic behavior on consumer mobile devices across the US. To identify trends for the Most Romantic Mobile Cities, the analysis considered mobile search and purchase behaviors for sit-down restaurants, florists, gift shops, intimate apparel, jewelry stores and hotels.

While Houston is planning romantic activities and lingerie gift-exchanging, Chicago residents break out their wallets to dress up their dates in jewelry. Romance is in the air all around this year, with no apparent coasts or regions standing out against the others. The top mobile romantic cities in each category are listed below.

Rank    

Most Romantic Cities
Overall

   

Top Cities: Mobile
Searches for
Romantic
Activities

   

Top Cities: Mobile
Retail Retargeting -
Jewelry Store Shopping

   

Top Cities: Mobile
Retail Retargeting -
Shopping at
Victoria’s Secret

1     Houston, TX     Houston, TX     Chicago, IL     Houston, TX
2     Chicago, IL     New York, NY     Houston, TX     Philadelphia, PA
3     New York City, NY     Los Angeles, CA     Charlotte, NC     Charlotte, NC
4           Chicago, IL     Indianapolis, IN     Indianapolis, IN
5           Dallas, TX     Sacramento, CA     New York City, NY
6           San Antonio, TX     New York City, NY     Sacramento, CA
7           Atlanta, GA     Birmingham, AL     Cleveland, OH
8           Miami, FL     Norfolk, VA     Las Vegas, NV
9           San Francisco, CA     Columbia, SC     Boston, MA
10           Louisville, KY     Los Angeles, CA     Austin, TX
               

“Deep insights into consumer location and behavior trends enable brands and retailers to better predict how seasons and special occasions, such as Valentine’s Day, will affect their sales and foot traffic,” said David Petersen, CEO of Sense Networks. “This level of consumer understanding makes campaign planning more accurate and precise. In 2013, highly-targeted campaigns that leverage mobile location and behavioral targeting will drive mobile advertising ROI, by reaching only the consumers who are likely to complete purchase transactions.”

Mobile search results were based on local-mobile searches conducted across the xAd networks during the dates of Jan. 21-Feb. 14, 2012, and Jan. 21- Feb. 7, 2013. Sense Networks’ Retail Retargeting results are based on over 7 million mobile location impressions for Victoria’s Secret and jewelry stores from Q3 2012-Q1 2013.

“Mobile search is becoming much more revealing of consumer purchase intent than its desktop counterpart, as users search for places, services or products that they want in real-time,” said Monica Ho, VP of Marketing for xAd. “Putting this search data to use in ad targeting results in more relevant consumer offers based on elements such as past behaviors and precise location.”

Sense Networks’ Retail Retargeting solution can reach an audience of 90 million users with 10 billion location-enabled impressions per month and has the ability to reach and retarget shoppers of the top 1,000 US retailers. Sense uses this data to build specific profiles of customers and prospects to target with mobile ads, based on predictive location and behavioral targeting that matches consumers to the most relevant offers.

The Most Romantic Mobile Cities infographic can be found here:
https://www.sensenetworks.com/2013/02/most-romantic-mobile-cities/

About Sense Networks
Sense Networks is the leader in applying mobile location and behavioral targeting data to connect brands with relevant mobile users, through mobile ads. Sense uses the most sophisticated location data processing platform available in mobile advertising, to deliver mobile audiences at scale and a four time lift in click-through rates (CTR), compared to typical context-targeting. The company builds user profiles allowing brands to reach mobile audiences based on historical and real-time location data, combined with 1,000 behavioral attributes. Sense’s Retail Retargeting™ solution can identify and reach shoppers and prospects of the top retailers with relevant mobile ads when they are near the retailer, such as at home or work. The company has over six years of experience working with mobile location Big Data, processing billions of location points per day. The company was founded by computer scientists from MIT and Columbia and is backed by Intel Capital, Javelin Venture Partners and investors from the hedge fund community. For more information about Sense Networks visit us at http://www.sensenetworks.com/. Follow us on Twitter at @Sense_Networks.

About xAd
Since 2009, xAd has grown to become one of the largest mobile advertising networks in the U.S. and the only one offering the ability to target audiences using a combination of accurate location signal and search context. Across its network, xAd aggregates and manages billions of monthly ad impressions from which it derives the largest supply of location based advertising inventory in the market. For over a million national and local advertisers, xAd delivers targeted mobile location@scale. xAd is based in New York City with several satellite offices across the U.S. and Internationally. For more information, visit xAd.com.

About Business Wire
Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Web 2.0 Latest News
DevOps Summit at Cloud Expo 2014 Silicon Valley was a terrific event for us. The Qubell booth was crowded on all three days. We ran demos every 30 minutes with folks lining up to get a seat and usually standing around. It was great to meet and talk to over 500 people! My keynote was we...

#IoT #IDM #SDAS #infosec

As the Internet of Things continues to expand (and it is expanding rapidly) the issue of access to applications is going to get a lot more messy.

One of the benefits of cloud, so I'm told, is it is "easy access" for everyone...

#DevOps

App deployment should be viewed as a comprehensive, end to end process.But we treat it today like each silo is a fork in a project that never merges back together, causing disjointed operations, reporting, measurement and ultimately, failure to meet business priori...

Cryptocurrencies have gained traction in the past half-decade for a variety of reasons. Bitcoin has become the most popular cryptocurrency in the world due to its sudden rise in value and acceptance within the international marketplace. You might be wondering: What does cloud computing...
HP charts a better path to simplified, just-in-time, and pan-IT support improvements -- despite dynamic and complex IT environments. Much of the attention to coping with mega IT challenges such as cloud, bring your own device (BYOD), mobile applications, and big data focuses on adopti...
Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021




SYS-CON Featured Whitepapers
ADS BY GOOGLE