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Broadcom Unveils World's First UltraHD TV Home Gateway Chip
Opens 2013 Consumer Electronics Show With Game Changer for Big Screen and Internet Video Delivery in the Home
By: PR Newswire
Jan. 8, 2013 08:01 AM
LAS VEGAS, Jan. 8, 2013 /PRNewswire/ -- – 2013 CES International –
Broadcom Corporation (NASDAQ: BRCM), a global innovation leader in semiconductor solutions for wired and wireless communications, today announced the world's first Ultra High Definition Television (UltraHD TV) video decoder solution on the market. Learn how Broadcom® innovation is enabling the Connected Life at home, at work, and on-the-go at Broadcom@CES.
The BCM7445 is the first step to delivering UltraHD TV into the home with the performance and picture quality needed for the evolution in multi-screen connected home entertainment. Broadcom's 28 nanometer (nm) ARM-based BCM7445 UltraHD video decoder solution, serving as the primary gateway to the home, delivers more transcoding, CPU processing performance and home networking throughput to support a greater range of applications such as video-on-demand (VoD), gaming, social media and web store applications.
UltraHD TV technology, formerly known as 4K, marks a major innovation in HD resolution. UltraHD TV screens display four times the resolution of today's 1080p60 displays. The delivery of UltraHD TV requires a more efficient compression codec made possible by the use of the new High Efficiency Video Coding (HEVC) standard. HEVC speeds Internet video downloads giving operators and users the ability to download content such as movies in half the time and with higher quality video at 50 percent of the bit rate previously required.
"The clarity and brilliance of UltraHD television is a significant step forward in viewing enjoyment and is the next true evolution in TV innovation," said Dan Marotta, Broadcom's Executive Vice President and General Manager, Broadband Communications Group."By integrating HEVC, Quad 1080p transcoding, quad-core CPU, gigabit networking speeds and web domain security, Broadcom is enabling a dramatic improvement in the TV viewing experience while making UltraHD video delivery economics work for service providers."
"HEVC, which will be known as MPEG-5 or H.265, will be required to broadcast UltraHD content, notably major sporting events and Hollywood content," said Michael Inouye, Senior Analyst of TV and Video, ABI Research. "Next generation user experience, including 80 inch and larger displays, will be improved by the adoption of UltraHD and HEVC. The efficiency of HEVC will also enable additional services including faster IP downloads and the provisioning of VoD services over wireless networks."
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Broadcom ® , the pulse logo, Connecting everything ® , the Connecting everything logo are among the trademarks of Broadcom Corporation and/or its affiliates in the United States, certain other countries and/or the EU. Any other trademarks or trade names mentioned are the property of their respective owners.
SOURCE Broadcom Corporation; BRCM Broadband
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